| While some may bemoan the passing of the great | | | | people than ever before. This has created a strong |
| blends of yesteryear, or the changing of the hallowed, | | | | interest in ‘the good life’, however |
| ancient formulae, I personally believe that modern pipe | | | | that is defined, and it is obvious that for quite a number |
| smokers are just now entering a renaissance in pipe | | | | of people, ‘the good life’ includes a |
| tobacco blending, one that promises great things for all | | | | pipeful of fine tobacco. |
| fans of the leaf, whether they be active or passive | | | | This interest in ‘the good life’ has |
| participants in that renaissance. | | | | driven sales, particularly online, of all luxury goods, |
| I believe that we are likely to enjoy this renaissance | | | | watches, jewelry, fragrances, leather goods, |
| period for some time to come, and in this article, I will | | | | neckwear, sunglasses, pens, libations, and tobacco |
| lay out, in only the broadest strokes, why I believe this | | | | products, to record highs, with projections for even |
| to be true. In future installments, I will explore each | | | | more growth in the months and years to come. |
| aspect of this perceived renaissance in turn, hopefully | | | | Like many of the aforementioned luxury goods, pipes |
| coming to some eventual conclusion as to the nature | | | | and pipe tobacco can be viewed as a signifier of |
| and direction of pipe smoking, as I see it and the | | | | affluence, discrimination and taste to those so tuned to |
| historical and social reasons for it coming to be now, | | | | recognize it. Knowing one’s own tastes and |
| and in the form it has. | | | | pursuing them is the very basis of a worldview or |
| For smokers in any part of the world, the internet has | | | | personal philosophy, and pipe tobacco is not, and |
| increased awareness of, and global commerce has | | | | should not be, excluded from such personal |
| increased the availability of, a plethora of brands and | | | | examination. |
| blends to try that were previously confined to their | | | | Perhaps this renewed interest in ‘the good |
| home markets and unavailable to most pipe smokers | | | | life’ is not a direct result of the global |
| around the world. In years past, even the most ardent | | | | economy, but a side effect thereof, arising out of the |
| pipe smoker, with access to all of the good mail order | | | | increasing ease of communication and collaboration. |
| catalogs, and an occasional trip abroad would have | | | | Individuals who were previously isolated from others |
| access to no more than a hundred or so tobaccos, | | | | who shared their interest by geography, or simply by |
| whereas, at the present time it is quite easy for a pipe | | | | being a part of a statistically tiny minority, are now able |
| smoker to pick from over two thousand tobacco | | | | to seek out and commune with others of like mind. |
| blends, and have them delivered to his door with a | | | | This ability to connect with others and seek out those |
| minimum of fuss and waiting. The ‘global | | | | who share ones interest has greatly benefited, |
| economy’ has surely benefited the pipe | | | | perhaps even saved, the pipe smoking hobby. |
| smoker, in increased quality, selection, and price | | | | Prior to modern, industrial and post-industrial society, |
| competition. | | | | pipe smoking, like many other pursuits, was a |
| The competition amongst these brands (and their | | | | communal experience. Communal smoking of a |
| producers) for the attentions of pipe smokers has, and | | | | sacred tobacco pipe was a universal ritual through |
| will continue to, drive blenders to pick a niche and | | | | Native America. This communal aspect of pipe |
| explore it fully, within the cornucopia of potential pipe | | | | smoking was preserved throughout much of modern |
| blends. The days of three or four big blending houses | | | | history, though by the early twentieth century, it had |
| producing all of the tobaccos in a market are over. | | | | become, along with drunkenness, gambling, cards, |
| That is not to say that the days of those blending | | | | dancing and theater-going, a target of the |
| houses are numbered, far from it. They will continue | | | | ‘social reformers’, and has been in |
| right along, producing their hallowed, classic blends, and | | | | a somewhat steady decline ever since, with individual |
| likely, adding new ones in response to their | | | | pipe smokers becoming fewer and farther between |
| customers’ increased awareness of other | | | | with every passing year. |
| alternatives, new or old. Alongside these giant blending | | | | However, in the mid 1970s, along came the internet, |
| houses, there have arisen a number of boutique | | | | and later, in the 1990s, the World Wide Web, and the |
| blenders, catering to very specific tastes and | | | | few and far between pipe smokers discovered that |
| predilections amongst smokers. More than simply filling | | | | there were people out there that shared their interest |
| a niche and making a profit at it, they are educating | | | | in pipes and tobaccos. This discovery of a once |
| certain segments of the pipe smoking public to | | | | far-flung but now instantly accessible community of |
| possibilities in tobacco blending that may have not been | | | | likeminded people galvanized the aficionado of pipe |
| previously explored. By this exploring and educating, | | | | tobacco, and soon a loose community sprung up. The |
| they, in their ways, influence the global market for pipe | | | | fact that this first loose community of aficionados has |
| tobacco, and the possibilities that they have first | | | | become many distinct communities is proof not only of |
| explored will be explored more widely by larger | | | | the drive for community, but of the dedication and |
| blenders, and a new breed of boutique blenders will | | | | congeniality of pipe smokers. |
| arise to explore yet more niches in blending. | | | | This drive for community and communal experience |
| It is worth noting that while I speak of boutique blending | | | | and shared knowledge, when viewed from a broad |
| as if it were a very recent phenomenon, it is not | | | | context, is what is driving the interest in luxury goods in |
| necessarily so, it is simply that only in the past few | | | | general, and viewed from a narrower context, is the |
| years (since 1996) that smokers the world over have | | | | very reason for the bright future of pipe tobacco |
| become aware of, and exposed to, the boutique | | | | blending. There is undoubtedly a sense of |
| blending efforts of various small producers around the | | | | ‘belonging’ amongst pipe smokers |
| globe. The Lake District blending houses are a prime | | | | around the world if they have access to the internet, |
| example, having been around since the beginnings of | | | | and that sense of belonging has given rise to a great, |
| packaged tobacco blends, and continuing to explore | | | | worldwide discussion of pipe tobacco, and an |
| their own very distinct niche to this day. | | | | enormous trading of information. |
| There are a myriad of other factors that are driving | | | | This conversation, this far-flung community, is the |
| this renaissance in tobacco blending, and a wider | | | | driving force behind this renaissance in tobacco |
| resurgence in interest in pipe smoking, nay, in all things | | | | blending, as I see it, and as long as that conversation |
| ‘luxurious’. | | | | over good tobaccos continues, as long as that |
| The global economy has created more wealth than | | | | community endures, tobacco blending will continue to |
| any event in history, and simultaneously brought | | | | improve, innovate and flourish. |
| access to the world’s goods to more | | | | |